Jan. 13, 2026

Choosing Direction Without Burning Everything Down

Choosing Direction Without Burning Everything Down

Starting the New Year with Intention and Precision Jess Sato discusses the pressures and urgency often felt at the start of a new year. She emphasizes the importance of easing into the year with intention and avoiding the instinct to make rapid changes. Jess shares her experience of becoming the President of the Board for HeartProfit and talks about the significance of discerning what still matters in one’s work and relationships. She advises leaders to audit their past actions, ...

Starting the New Year with Intention and Precision

Jess Sato discusses the pressures and urgency often felt at the start of a new year. She emphasizes the importance of easing into the year with intention and avoiding the instinct to make rapid changes. 

Jess shares her experience of becoming the President of the Board for HeartProfit and talks about the significance of discerning what still matters in one’s work and relationships. 

She advises leaders to audit their past actions, understand shifts in their environment, and maintain valuable elements of their work, rather than overhauling everything. The episode highlights the need for strategic and deliberate thinking to navigate leadership transitions and build purpose-driven businesses successfully.

00:00 Welcome Back to the Purpose and Profit Podcast
00:27 Easing into the New Year
01:30 Navigating Choices and Consequences
03:45 The Importance of Audits and Discernment
05:32 Understanding Leadership Transitions
09:28 Preserving Continuity and Relationships
13:26 Strategic Thinking for the New Year
16:34 Final Thoughts and Invitation

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