Branding POP and Power for Authors 07-29-2021

The author's brand begins to emerge the day she or he starts writing. It morphs. It evolves. In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Dr. Judith Briles invites artist and branding expert Peggy Sands to the mic. -What is a brand and why it's essential for an author to have one. -What does branding do for you? -Where should you start when branding yourself? -Why it pays off to get a person’s brain involved in your logo ... and of course, much more. Listen in for tips, ahas, and strategies on AuthorU-Your Guide to Book Publishing.