The Power of the Weeklies 04-30-2026

The Weeklies are the core of a community—a type of local press that features a variety of things that helps a community to thrive. Who better to talk about the strength and power a weekly brings to a community that Bob Sweeney, publisher of The Villager for over 40 years that spiders out to communities in the Metro Denver area of Colorado. Usually offered in both print and digital formats … and published weekly. Join in ... you will learn a lot! • Why a Weekly would feature their local authors and events they are at. • How Weeklies focus on the hyper-news of a community that includes events and in-depth features. • How Weeklies curate local happenings, political news, life style and work news. • How they are used as weekly shoppers for readers. • How they bring the people in the communities they follow into an upfront and personal connection. • Tips on how to find, reach out, and connect with your local Weekly. • Use press releases, include images, and send directly to the Weekly publisher. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.