Episodes

Is your writing, your pitch, your proposal, your book proposal, your title, your _______ coming across with pizzazz, pop, and brilliance? -It’s time to step up your game ... -If you want to grab readers from the get-go ... -If you want to get an agent ... -If you want to get a book proposal read and supported … -If you want to get help in writing a screenplay … -If you want to tips on selling to a publisher … -If you want to know what your book title must say … … then this episode of the AuthorU...

The author's brand begins to emerge the day she or he starts writing. It morphs. It evolves. In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Dr. Judith Briles invites artist and branding expert Peggy Sands to the mic. -What is a brand and why it's essential for an author to have one. -What does branding do for you? -Where should you start when branding yourself? -Why it pays off to get a person’s brain involved in your logo ... and of course, much more. Listen in for t...

Author and Vision expert Dr. Lynn Hellerstein joins host Judith Briles, The Book Shepherd, for an insightful episode on AuthorU-Your Guide to Book Publishing podcast. It's all about vision and using visualization to: -increase your author success quotient -use tips to unblock writer's block -eliminate author burnout -reduce anxiety created by author overwhelm All that and much more on the AuthorU-Your Guide to Book Publishing podcast.

Joining book publishing expert Dr. Judith Briles in this episode of the AuthorU-Your Guide to Book Publishing podcast is the Webinar Guru, Dr. Jaclyn Kostner. You will get: -the secret sauce and tool to make great slides. -how to tap into "brain appeal" when in front of an audience. -3 ways to attract all parts of a participant's brain in any speech. -how to morph boring slides in minutes. All that and much more on the AuthorU-Your Guide to Book Publishing podcast with book publishing expert Dr....

Media supports an author's book. In this episode of AuthorU-Your Guide to Book Publishing reveals HOW to become the ultimate media guest ... and get booked on a show. Host Dr. Judith Briles will show you how to: -contact and pitch to a producer. -create questions to be asked and why you should. -take control back when a host asks dumb questions or goes on a rant. -find shows that are the right fit for your expertise and book. Of course, there's lots more on the AuthorU-Your Guide to Book Publish...

Do you have protection for your website? Odds are, you don’t. Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast has a "MUST" listen to podcast. It’s an “oh-oh” author time. And yes, it deals with your website. -Are you really protected? -Do you know where all your website details are backed up?- -Do you have all your log-ins, passwords, codes and anything else that you need if you MUST access them immediately? -If you need help, do you know where to go and who to ask? ...

This week’s is about the power of blogging—why you should and how to be successful on the AuthorU-Your Guide to Book Publishing podcast with Host Dr. Judith Briles. She reveals: -How to set up a blogging strategy that works for you—not someone else’s. -How to shout out your blog once you create it. -How to pull new blog ideas together in a nano-second. -How to make money via blogging. Blogging takes a commitment. As an author, you are an expert in something. Most likely, that will be the seed of...

This week is about the power of using and implementing a crowdfunding campaign for your book—or any project that is in your wheelhouse. AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles as she reveals how: -Crowdfunding moneys can be used to print your book. -Crowdfunding moneys can be used to push out a marketing and publicity campaign. -Crowdfunding moneys can be used to spin off a screenplay. -Crowdfunding moneys can be used to seed your next project. -Crowdfunding can build buzz f...

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of creating an Amazon Bestseller Campaign and become a true #1 on its platform—not for an hour … for many days. It’s a book marketing platform that should not be ignored. -Can being a #1 bestseller on Amazon make a difference in your book marketing forward? -Can it enhance your influence factor and expertise? -Can i...

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of speaking. It’s a book marketing platform that should not be ignored. Can speaking on your book … your expertise … morph your book sales? Why YES … YES it can. And the sooner you start speaking on both, the better for your influence building, your social media presence, and of course, your book sales. Your listeni...

Would you like to have a sponsor for your event? How about a partner to support you and your book? Or, one that just likes to cross-promote you? Ideas are here in this episode of AuthorU-Your Guide to Book Publishing podcast with Dr. Judith Briles and her guest, Philippa Burgess. It's all about creating and building collaborative partnerships. Takeaways include: -what is a collaborative partnership and why would an author want to build them; -how to get sponsors for events; -tips for authors to ...

GET Key Questions to Ask a Bookseller Before a Book Is Published … and After It’s Available Authoring and publishing a book is a major event. And accomplishment. Your local bookstore could be the door opener at the beginning of the process; during; and post when you have book in hand. Do you know what steps to take in engaging a bookseller … what specific questions you should ask … plus what exactly you should be giving one about you and your book? You will get them is this edition of AuthorU-Yo...

Jane Wood, author of Schools: A Niche Market for Authors joins Dr. Judith Briles for a lively and informative hour of how to get your books into schools; who to contact; strategies to get schools to buy your books for all classrooms; along with tips to engage students from the get-go. You will take away: -What the most important criteria is when trying to market books to schools. -How to determine if a book reinforces a school’s curricula. -When it’s time to develop additional educational resour...

Imagine creating a book that children who are visually impaired can "hear" and "read". If you are a children's author, it's time to discover the power of Imagination VideoBooks. Richard Rieman of Imagination Videobooks creates the ultimate book for kids who are blind or partially blind. He joins AuthorU-Your Guide to Book Publishing host Dr. Judith Briles for a fun, informative, and inspiring hour. Get ready to discover: -How to convert a children's book into a videobook. -How character characte...

Did you know that most authors and speakers are dismal at leveraging their book ... their expertise? Yup, it's the truth. In this episode of AuthorU-Your Guide to Book Publishing, speaking industry expert Lois Creamer joins Dr. Judith Briles for an hour revealing the hybrid of speaking to come PLUS how to truly leverage your expertise and book selling. -How the speaking business will change post COVID. -How to get to the real decision-maker in any organization. -How to monetize your message. -Ho...

Integrating PR and Marketing is an essential element in today’s book marketing landscape. Joining Judith Briles for this episode is 30 years plus PR veteran Brian Feinblum and creator of the BookMarketingBuzzBlog. Your takeaways include: -10 essential strategies and tips to market a book successfully. -Savvy tips for finding a media person or group to pitch to. -What really works for authors, and what doesn’t. -Crucial question for all authors: what do you bring to the table? -Why authors do wha...

Instagram Marketing Strategies and Tips, Part 2 It's a huge WOOT for authors. Get ready for Part II of the two-parter started last week … all around what makes Instagram tick and how to get it working for you, your influence building, and your bookselling. Think Instagram marketing strategies, POP, and power. - How to stay out (or get out) of Instagram Jail. - Identify Instagram filters and how do you use them. - Create “grids” of posts that roll out a story that attracts followers and comments....

Why is Instagram so darn popular? One answer is that once the user—that’s you—get how to use it, it’s fun. And, Instagram can put a user in “Instagram Jail” if community rules are violated. Do you know what they are? And how to get it if you land in it? Oh-oh! This is a two-parter … all around what makes Instagram tick and how to get it working for you, your influence building, and your bookselling. Think Instagram marketing strategies. -What marketing strategies can be used to increase follower...

Book Publishing Expert and The Book Shepherd Dr. Judith Briles takes a solo spin with the AuthorU-Your Guide to Book Publishing podcast today. The topic is success—your success as an author and for your book. Plus the top 10 publishing tips and trends for 2021. -Is there a book in you? How about lots of books? -Do you know the latest trends in book publishing for 2021? -should you be an indie publisher or work on creating a deal with a traditional publisher? -Do you know the power of creating a ...

If you were thinking of hiring a Publicist to promote YOU or your BOOK, do you know what questions you should be asking? After all, you are interviewing someone … Today’s edition of AuthorU-Your Guide to Book Publishing introduces publicist and publicity expert DM Collins. You will take away: -The 3 questions would you ask of a potential publicist before hiring him or her. -How long you should use a publicist for best results. -What to expect to pay. -What tasks you should expect from your publi...

WOWSA … discover why authors and publisher should sell to non-bookstores markets instead of bookstores. And, if you haven’t explored premium bookselling opportunities, you are missing out. You can via podcast with @BookMarketing @JudithBriles @MyBookShepherd today. An author’s dream marketing landscape is to have LARGE non-returnable book sales. Discover the steps to make it happen when “selling” is not what you want to do, don’t have time, or know how. Book Marketing expert Brian Jud shares ins...

It’s Amazon time on today’s podcast … Lot’s happening in the hour with Book Marketing Expert Penny Sansevieri, author of How to Sell Books By the Truckload on Amazon and book marketing cheerleader Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast. Your will learn: -How to avoid the most common mistakes that authors make when selling books on Amazon. -Tips on Author Central’s new look and tools. -The two early book marketing tips to embrace. -How to avoid one of the big...

Injecting creativity in writing children's books as an art form. Bestselling author Justin Matott has sold over 1.5 million copies of his books to superfans of all ages from 4 to 99. AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles and Justin Matott deliver a fast hour on the art revealing: -how to spark creativity -how to connect with an audience of any age -how to sell truckloads of books -tips for speaking at schools -how to recover from boo-boos ... and so much more Another autho...

Have you ever wondered how working with a printer different than working with a publisher? Today’s podcast is all about printing. With Host Dr. Judith Briles is Rebecca Humrich who has been working within book printing for over 25 years. As a sales representative with Sheridan Books, she has a bird’s eye view of the evolving changes and how the authors can take advantage of them. Answers to questions include: -How has the printing industry been impacted by COVID-19? What does it look like for 20...