Episodes

The savvy author knows that pitching is essential to their success. Knowing what to say; when to say it; and how to to say it enables authors to position themselves as author experts. Get the magic that comes from the Perfect...

Do numbers really tell all? The answer is NO, when it comes to where sales are coming from for books, eBooks and audiobooks. The truth is that what is reported by the APA—American Publishers Assn reflect the numbers of are no...

One of the best ways to sell books is to speak. The question becomes: who pays speakers. And how do authors find them? With Judith Briles for this podcast is Ed Rigsbee, an expert in getting booked to speak for both associati...

Publicity veteran Irwin Zucker joins host Judith Briles on this edition of AuthorU-Your Guide to Book Publishing podcast. With over 60 years in promoting authors, Irwin offers imagination and insight to what’s happening in to...

Did you know that an essential ingredient for writing and publishing success is "patience"? Yep, that's what publishing expert Jane Friedman, the author of The Business of Writing reveals on this edition of AuthorU-Your Guide...

-Most authors would love to increase their efficiency in the writing process. -Most authors want to sell lots of books. -Most authors want to know how to get through the publishing maze. Get the latest on what speedy publishi...

Internet Marketing powerhouse Tom Antion joins The Book Shepherd Judith Briles for an indepth show on how to create a seven-figure internet marketing strategy. It all comes from one word: copywriting. When authors use the rig...

Do you know what LinkedIN can do to PUSH your book sales? Mike O’Neil of Integrated Alliances joins Judith Briles The Book Shepherd for the hour, deep-diving into how to use the Sales Navigator tool can micro-target your audi...

Writing clearly calls on different sets of mental processes – those involving creative, nonlinear thought, and those involving willpower, structure, discipline, etc. They have to collaborate like players on a team – when they...

The #1 mistake #authors make when it comes to finishing their #books and moving to print is that they don’t use a book designer-someone who does book design for living. In this AuthorU-Your Guide to Book Publishing podcast, h...

How would you like the LONG view on SHORT talks? In this edition of AuthorU-Your Guide to Book Publishing, Sam Horn joins host Judith Briles for a lively "how to" on create a TED like talk. The result: You will rock! If you a...

Do you have a book or one that is due out in the next six month? Are you speaking about the topic of the book to audiences … right now? And if no, why not? When you speak, you change lives … to sell truckloads of books … make...

Your website is an essential part of your author and book marketing tool box. Joining The Book Shepherd Judith Briles is Michelle Renee of StreamlineYourBiz.net. The topic: author websites. -What to do when you are creating o...

Is LinkedIn a mystery to you? For many authors, it just be the ideal place to position you as an expert, resource, marketer. Book Publishing expert and host Dr. Judith Briles has answers for you to questions you didn't even k...

Authors who are successful have a “core” message. They get that they need to know and embrace the who, what, where, when and why in their writing; their publishing; their marketing. In this edition of AuthorU-Your Guide to Bo...

Videos are important for promo, visibility and connecting with an author’s tribe. -Are you making them? -Are you placing them in all the right places? -Are you stuck in figuring out which tools to use? Get the answers with Vi...

The latest buzz phrase in the author world is “hybrid publishing”. There are plenty of red flags to look out for and questions to ask, starting with: -What is it? -Is it another lure for naïve wannabe authors? -Can an author ...

It’s OMG time with Amazon selling for authors and publishers. This is one “reveal” of the Amazon Beware podcast with Judith Briles, The Book Shepherd and Amy Collins. -Did you know that If you are pushing your #book out via A...

What are AT&T, #authors and #publishing companies discovering to create rapid and global discovery for products (meaning #books)? It's an excellent question ... and we've got answers. That's what this edition of AuthorU-Your ...

It’s always fun when Publicity Hound Joan Stewart joins the AuthorU-Your Guide to Book Publishing podcast. This week, we drilled down into 16 hot tips for creating hooks and angles to lure in producers and reporters for you a...

If you want to have your books available to any buyer, you have to be on Amazon. The question is: Are "eyeballs" finding YOUR book? The will be after this podcast on AuthorU-Your Guide to Book Publishing. Face it: Amazon has ...

Ace book marketer John Kremer joins AuthorU-Your Guide to Book Publishing host and The Book Shepherd Judith Briles on all things Pinterest. -Do you know about Tip-O-Graphics? -Have you thought about gutting ALL your Boards an...

More times then not, book signings and trade shows can turn into "dreaded" events. Who wants to JUST sell 4 books at an event? Nobody, that's who. Host and The Book Shepherd Judith Briles reveals 11 tips and strategies to roc...

Every author needs juicy Socialmedia tricks from the cyberworld for any book. On the Author U Your Guide to Book Publishing podcast this week, host and The Book Shepherd Judith Briles has Melody Jones, aka Social Media Melody...