Episodes

June 8, 2023

From OLD Book to NEW BOOK 06-08-2023

From OLD to NEW ... Book Makeovers When was your book published? More than five years ago? Have you thought about doing a makeover? It could be a mini ... or a maxi makeover ... redo ... or a major gutting. Joining Dr. Judith Briles The Book Shepherd is multi-award winning book and cover designer Nick Zelinger of NZ Graphics. Takeaways include: 1. Key changes in the front matter of your book. 2. Key changes and adds to the back matter of your book. 3. Changes to your entire cover--back and front...
June 1, 2023

Tips for Authors When Negotating 06-01-2023

When it comes to dealing with “stuff” for most ... the idea of “negotiating” will most likely not be at the top of the list. And yet, you do it daily. Sometimes with others over meeting places and times; sometimes with a contract that you are considering; and sometimes with yourself. The Master Negotiator Greg Williams joins Dr. Judith Briles with a lively hour that includes: -Understand from the get-go what your “points of leverage” are. -Why you must bring “awareness” to your game. -Why the pe...
May 25, 2023

Libel, Plagiarism, Slander and AI...Oh My! 05-25-2023

Libel, Plagiarism, Slander and AI ... Oh My! It's an As the Legal World Turns episode. Hey authors—the legal world goes round and round. Publishing attorney Jonathan Kirsch joins the latest AuthorU-Your Guide to Book Publishing podcast and reveals the latest on slander, plagiarism, copyright infringement, and AI problems. Your takeaways include: -What could writing a memoir have in common with the Fox News slander lawsuit? -Why would the US Copyright office decide not to copyright books that use...
May 18, 2023

Successful Authors Have Successful Routines 05-18-2023

Routines for Self and Book Creation All you need to do is ASK a successful author: What do you do to write? What do you do to connect with the readers you are writing for? What do you do to promote your book(s)? Successful authors have successful routines for themselves and the books they write! With Dr. Judith Briles on this episode of the AuthorU-Your Guide to Book Publishing is a sought-after speaker and bestselling author Marsha Haygood. One of her books is the Little Black Book of Success—d...
May 11, 2023

The Art and Power of Speaking Titles 05-11-2023

Speaking is the #1 way to create a tsunami of book sales. The door opens widely when the author has a title that is clear about what a speech is about and delivers. In this episode of the AuthorU-Your Guide to Book Publishing podcast is solo and expands of the How and Why of creating a powerful Speaking title plus the structure of the speech that follows. The genesis is her book, How to Create a Million Dollar Speech. Your takeaways include: -How to engage meeting planners with a speech title. -...
May 4, 2023

The Inner and Outer Author Roles 05-04-2023

The author life is a calling. Sometimes it comes early ... sometimes it is late ... and sometimes it’s on an intermittent basis. But it’s a calling to you to share your words. Your insights. Your stories. Joining Dr. Judith Briles is bestselling and multiple award-winning author Mara Purl. The discussion: the roles of the Inner Author and the Outer Author. The Inner Author’s work focuses on the author’s core values of self and for the book. It’s the place where the author: -Writes what matters t...
April 27, 2023

Creating a Willing Suspension of Disbelief in Writing 04-27-2023

Fiction writers must create a contract with their readers ... a Willing Suspension of Disbelief in their Writing per NY Times bestselling author W Michael Gear. The author of 84 books and counting, he identifies the Rules every author must honor. It starts with ... "I will tell you a story and you will agree to 'believe it.' If the writer doesn't deliver, the contract is canceled--the reader exits following and buying the author. His #1 Rule--write what you know ... and if you don't know it ... ...
April 20, 2023

Which Book Reviews Are for You? 04-22-2023

In an age where people count on reviews for everything from refrigerators to restaurants, book reviews are key to an author’s success. In this episode of the AuthorU-Your Guide to Book Publishing podcast, it's a deep dive into the WHY, HOW, WHERE, and WHAT of Book reviews. Joining Host, dr. Judith Briles, is Patty Moosbrugger, a founder partner of Blue Ink Review. Your takeaways: -Why you need them. -How you can get them how do you use them? -How to use them. -Why professional reviews matter for...
April 13, 2023

Welcome to the Author's Walk 04-13-2023

Every walk has a first step. For Aspiring Authors, it starts here on the AuthorU-Your Guide to Book Publishing podcast. Host Dr. Judith Briles takes you along on her walk to become a writer … after she became an author … harnessing her sheer grit to achieve publishing success. Using her new book, The Author’s Walk, get ready for inspiration, honest advice and insight, a thunderbolt to boost getting your book started or completed, and a reminder that you have an author friend who has walked the p...
April 6, 2023

Creating Your Book Launch 04-6-2023

If you have a book in you, there’s a book launch to be planned ... or repeated. The AuthorU-Your Guide to Book Publishing podcast and Dr. Judith Briles welcome Aimee Ravivhandran, social media marketing expert, to reveal what an author needs to do for a successful book launch, starting as early as six months before the book is available. Aimee's website is AbundantlySocial.com. Your takeaways include: • Essential tips for new book launches and books that are ready for a relaunch. • Preplanning a...
March 30, 2023

Creating Children's Video Storybooks 03-30-2023

Audio and Story Video Books Are Here ... Are YOU Creating Them? Audiobooks continue to be the #1 growth segment of publishing. Now matching eBook sales. -Are you a player? -Is your book available to the children in your life? -Are they a member of the Imagination Storybook Club? -Are their favorite books available to them in an audio format? -And what about visually impaired kids... did you know that children can see visually how a book unfolds? -There are children who can’t see, are visually im...
March 23, 2023

How Authors and Writers can use AI 3-23-2023

In my hands, I have a short book, “written” by ChatGPT 3 and “edited” by my guest Greg Jameson, eCommerce coach whose expertise is showing others how to become profitable with their online businesses, it’s an eye-opener. Titled Written by a Robot, Greg decided to experiment prior to our taping to see what could be done. Artificial intelligence, the trending buzz for 2023, is here. AI is in the rough stage. But as Greg said during our hour together, “Think of the clunky mobile phones that were ca...
March 16, 2023

Down with the Trolls-Sensitivity Editing, Part 2 03-16-2023

Will your book pass the mustard of the sensitivity and cultural critics? If it doesn't, your book and work can become dust. It’s time to choose our battles ... for me, I’m all for the author’s voice and imagination. Down with the trolls! In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Judith Briles invites sensitivity and authenticity editor Barb Wilson to join in again for an enticing hour designed for your author success ... and keep you out of the writing doghouse. ...
March 9, 2023

Sensitivity Editing- Friend or Foe? Part I 03-09-2023

Will your book pass the mustard of the sensitivity and cultural critics? If it doesn't, your book and work can become dust. In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Judith Briles invites sensitivity and editor Barb Wilson to join in for an enticing hour designed for your author success ... and keep you out of the writing doghouse. Your takeaways include: -How to avoid editing mistakes. -When to engage a sensitivity editor for your book and writing. -What Conscio...
March 2, 2023

Book Sales Beyond the Bookstore 03-02-2023

Book Sales Beyond Bookstores Are in Your Midst Would you like to sell books by the case? How about by a truckload? It’s not a pipedream ... you can become part of the special sales path that has the capability of soaring your book sales. Joining AuthorU Your Guide to Book Publishing podcast host Dr. Judith Briles is Brian Jud, author, book-marketing consultant, and president of the Premium Book Company. As the author of Beyond the Bookstore and How to Make Real Money Selling Books, he and Judith...
Feb. 23, 2023

Strategies to Build a Profitable Publishing Business 02-23-2023

Create the Strategies for Building a Profitable Publishing Business. Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Mike Herman, entrepreneur and multi-award-winning author of 17 books. Mike Herman teaches authors how to go from broke to really rich by exploiting their untapped assets by using their IP. Takeaways include: -The real reason authors struggle and any artist or entrepreneur or that matter. -7 Ways of breaking through and avoiding cracking up. -Where i...
Feb. 16, 2023

Instagram & TikTok Power and POP 02-16-2023

Social Media Revisited: Instagram and Tiktok It’s time to review your social media platforms? Should you be forgetting Facebook and focusing on something else? Like Instagram? It’s looking that way. Joining host Dr. Judith Briles on the AuthorU-Your Guide to Book Publishing podcast is social media expert Jules Marie. Did you know ... • Given the challenge of “beating the Facebook algorithm,” brands are focusing on Instagram, particularly IG Reels. • Instagram’s innovative and creative platform l...
Feb. 9, 2023

Author Smarts-Expand Your Writing Chops 02-09-2023

Are You Ready to Expand Your Writing chops? Can writers earn a living writing? That’s a YES from author and the founder of FundsForWriters.com, C Hope Clark. In this episode of the AuthorU-Your Guide to Book Publishing, she joins host Dr. Judith Briles and Hope Clark dive into author and writer success factors: • Why all writers should diversity their writing in earning a living. • Why and how writing contests can catapult a career, opening doors. • Why authors and writers must balance their lef...
Feb. 2, 2023

How to Build a Profitable Speaking Business 02-02-2023

How to Build a Profitable Speaking Business Joining the AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Bret Ridgway. He is an 8-time author including #1 bestsellers Mistakes Authors Make and ABCs of Speaking. His latest book How to Build a Profitable Speaking Business this Spring. This episode of the AuthorYOU-Your Guide to Book Marketing podcast focuses on the must dos and must haves to build a profitable speaking business. - What the #1 thing is that a speaker must hav...
Jan. 26, 2023

Branding, Logos, Electonic Press Kits 01-26-2023

Author question for 2023 ... What’s in your brand wallet? Has your branding and influence stalled? Multiple award-winning book designer Nick Zelinger dives into the importance of Author logos–creating that instant connection to your author brand. Why do so many self-published authors overlook such a powerful marketing tool? Get tips and strategies on what to look for, and how to even create your own author logo. Your takeaways include: -Websites to use to goose your creativity and discover logos...
Jan. 19, 2023

How to Make AI Writing Programs Work for Authors 01-19-2023

How to Make AI Writing Programs Work for You The buzz spiraling around using AI ... artificial intelligence ... for writing support generates excitement and caution. Joining Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast is Dan Janal, publicity and PR expert along with writing and publishing coaching. Your takeaways include: - What AI can do and can’t do for writers and authors. - Websites for AI assistance. - Strategies to create outlines, Content pages, rough draf...
Jan. 12, 2023

7 Writing Blunders to Avoid 01-12-2023

Judith Briles The Book Shepherd identifies 7 Writing Blunders for authors to Avoid in this episode of the AuthorU-Your Guide to Book Publishing podcast. Your takeaways include: - 7 essential tip for review gathering - tips for creating eyeball-grabbing headlines - tips for knowing which type of editor to engage and when - tips to avoid editing mistakes - tips for copyediting shortcuts
Jan. 5, 2023

Book Marketing Trends for 2023 01-53-2023

Get ready for an hour with two masters of book marketing and what you should be doing for 2023: John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast. Your takeaways include: • Hot tips for 2023 to do starting now. • 3 things to do for book marketing starting today. • What bombed in 2022, including NFTs and crypto. • Why being a podcast host may be a mistake. • Why being a podcast guest is better and how to take advantage...
Dec. 29, 2022

Book Trends for Covers, Design and Swag 12-29-2022

Drum roll time ... this was the #1 most downloaded and listened to episode of the AuthorU-Your Guide to Book Publishing podcast with over 245,000 downloads in 2022. It's all about creating visual delight for your book and marketing adds. Trends for publishing and books are always on the mind of authors. In this episode of the AuthorU-Your Guide to Book Publishing podcast, award-winning book designer Rebecca Finkel adds to the conversation with host, Dr. Judith Briles. Your takeaways include: - B...