Episodes

It's a happy dance --or is it -- when you start down the publishing path? If you are like most authors, you are going to make mistakes ... we all do. Some of you will make a lot--others, just a few. Beginning with this edition of AuthorU-Your Guide to Book Publishing, The Book Shepherd Dr. Judith Briles is going to identify 11 mistakes that are repeated day-in and day-out with authors ... Newbies and Old-Timers. It's just you and Judith--listen and learn as she identifies the pitfalls that you w...

You've got a book ... now, where should it go to get into the hands of your SuperFans ... your readers-to-be? The library should be at the top of your list. Today, Dr. Judith Briles, the host of AuthorU-Your Guide to Book Publishing, will explore a variety of avenues in Libraryland. With her is Amy Collins, book marketer who knows how to reach the magic portals of libraries. You will learn-- -Why Libraries? -Are they really worth it? -What is going on with eBooks in libraries? -How do they make ...

One of the major jobs of an EDITOR is to make your words the star ... and that means YOU. There are critical steps to take now: Q: Should a book be edited? A: Are you breathing? Q: What kind of editing should a book have? A: There are a variety of edit styles and methods--most likely, you don't need them all. Q: How much does editing cost? A: What type of editing do you need? Q: How many edits should a book have? A: Most likely, less than the number of fingers on your hand. Q: When should a book...

Authors may not know that they need Pinterest, but they do! Book Marketing guru John Kremer joins Judith Briles with 7 awesome reasons why authors need to get on the Pinterest Train pronto. -How to create the right Boards and make them grow fast. -Why Pinterest is the single best selling tool on the Internet. -Savvy tips on how to create massive repins. -Why creating a public Board delivers a huge return to authors. and of course, much more ... Get ready for another fast-moving show on AuthorU-Y...

Fiction authors unite (and nonfiction authors too!) ... this show is for you. Judith Briles has Mark Stevens as her guest today. He is the Denver-based author of the Allison Coil Mystery Series—Antler Dust, Buried by the Roan, Trapline and Lake of Fire, which comes out next month from Midnight Ink. Trapline won the 2015 Colorado Book Award for best mystery. Today we will focus on CHARACTER DEVELOPMENT. You will learn: -Understanding your protagonist and understanding your narrative begins with e...

Authors need websites. Your critical online business card that is your branding, your voice, your YOU.The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert graphic designer Nick Taylor. With his background as an author, website designer and ebook formater, you get a triple whammy today. What MATTERS on your website? It's a critical question to get the answers to. You will learn ... -Key elements to a hot webs...

Sell Your Books to Non-Bookstore Buyers ... that are Non-Returnable Every year, more books are sold to buyers in market segments outside of bookstores than are sold in bookstores. And they can be sold more profitably, in large quantities and on a non-returnable basis. These include buyers for discount stores, warehouse clubs, corporations, associations, schools, the military and many more. Are you getting your share of these sales? In this show, you will discover how to find new markets for exis...

Your book is coming. Your book is limping along. How are you going to shout it out? By yourself ... or are you going to bring in a publicity specialist? Today's author needs to know what's working in publicty; how to get it; when to avoid it; what to do when an interview goes sour and so much more. The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert Julie Schoerke, CEO of JKS Communications, specializing in...

What goes between the covers of your book? Do you know all the components of the Front Matter and Back Matter of the book--which actually matter and what you can leave out? Did you know why the publication date you put on the copyright page can instantly age your book? Would you like to learn how to cross-promote you, your services and anything else you have to offer on just one page? The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judit...

How would you like your words to be published in foreign lands? Lands that are beyond the country you live in? You can and this offering of AuthorU-Your Guide to Book Publishing will reveal the ins and outs of getting your book sold into foreign rights. Joining Dr. Judith Briles is Bob Erdmann, President of Columbine Commincations and Publications specializing in foreign rights publishing. You will learn ... -What Foreign Rights are? -What is the current market for books in foreign rights? -What...

Writers assume their biggest risks are defamation claims. Not so. Every year, hundreds of thousands of books are published, and only a few hundred libel cases hit the courts. But tens of thousands of writers have signed on to ugly, unfavorable contracts. They have given away the right to publish their work in print, ebook, audio, app, and all future formats, in all languages, worldwide, for the life of the copyright. Learn to spot the red flags of publishing and self-publishing contracts. Joinin...

Are you writing non-fiction? Would you like to write non-fiction? How would you like to write a book FAST? Really fast? You can and the reality of today's non-fiction market is getting a book out there, in the hands of your ideal reader. It could be for business development, labeling yourself as the go-to expert, gathering media attention. The landscape is yours. Get ready for a fast-paced hour on writing and how to create a book that isn't a tome. today's show is just with Judith Briles , the a...

Get ready for a fast-paced hour on author boo-boos ... some you probably know; many you don't think about. Joining Judith Briles is multi-award winning designer Rebecca Finkel ofr F+P Design vased in Ft. Collins, Colorado. Together, they will cover -The Dos and Don'ts for eBook conversion -How to avoid bad timing on book publication -How to handle pre-mature media interviews before you have a book out -Social media snafus -Author media hiccups and how to avoid why "blitzing it" is critical -and ...

Get ready for a fast-paced hour on the ins and outs of creating a book launch. Dr. Judith Briles has Brainstormed and created hundreds of book launches for her clients. Within this edition of AuthorU-Your Guide to Book Publishing, she will reveal one of her clients pre-sold his entire first print edition before the book was published! Judith will cover: -The Dos and Don'ts for creating a successful book launch; -What needs to be done to set up for both online and brick & mortar bookstores; -Secr...

Books are in print, in "e", in visual and in voice. "Giving Your Book a Voice" - Creating Audiobooks is something that all authors should consider creating for their books--both fiction and nonfiction. Joining host Dr. Judith Briles will be Richard Rieman, a four-time winner of Edge Studio’s National Script Recording Contests. Richard's background in radio news includes the RKO Radio Networks in NYC, WTOP in Washington DC, and WLS and WMAQ Radio in Chicago. They will cover: -Options for creating...

Authors are looking for ways to fund and pay for their books--from creating to production to printing. This show and next week's is all about crowdfunding Judith's way. She has a brand, spanking new book that you want to get NOW (really, NOW)--The CrowdFunding Guide for Authors & Writers: Get FREE Money to Finance Your Book. The link to get it on Amazon is: http://bit.ly/CrowdFundingGuide In Part II, she will deep-dive into: -What the essentials are that every crowdfunding campaign needs to succ...

Authors are looking for ways to fund and pay for their books--from creating to production to printing. This show and next week's is all about crowdfunding Judith's way. She has a brand, spanking new book that you want to get NOW--The CrowdFunding Guide for Authors & Writers: Get FREE Money to Finance Your Book. The link to get it on Amazon is: http://bit.ly/CrowdFundingGuide In Part I, she will deep-dive into: -What the money crunches are. -Who the key players are you should consider using for y...

Authors are looking for ways to build a better, bigger and stronger publishing platform--to expand their brand and create more revenue. Joining The Book Shepherd Judith Briles is ebook expert and graphics designer Nick Taylor. Their mission is to show you how to repurpose what you have in creating new material without reinventing the writing wheel. Could your book have 9 lives? In this show, they will deep-dive into: -What is Retail Search Engine Optimization and why you should care. -How to bui...

The AuthorU Extravaganza is over and The Book Shepherd, Judith Briles will be highlighting several of the key takeaways from it over the next two shows. The Extravaganza is designed for the author who is serious about being seriously successful. In this show, Judith Briles deep-dives into: -What are the top mistakes authors (and designers) make with interior designs? -What elements do you need to start your publishing business and keep it going? -What are the key places to go to get ISBNs? -What...

What author doesn't want to sell books? You will learn a variety of ways that you will begin to enjoy book marketing. The result book sales. John Kremer, marketing guru has several tips throughout the hour. In this show, Judith Briles deep-dives into book marketing via social media. -Why virtual blog tours have lost their luster. -What to do with your online marketing campaign. -Why your website must be mobile friendly today. -Why you don't need a zillion ways to market your book. -What's hot wi...

What author doesn't want to rock Amazon. There are a lot of options--so fantastic; others not so hot. Judith will explore what to use, what to avoid within the Amazon empire including which options are best for selling your books. In this show, Judith Briles deep-dives into Amazon -What is old, what is new and what authors should bypass with Amazon? -Has Amazon KDP Select lost its mojo? -Where do all those used book resales come from? -Should you or shouldn't you do a Matchbook program? -What ar...

What author doesn't to be branded as the expert and go to person? What author doesn't want his or her book to be the "bomb"? Many talk about branding, but it's more than a name, logo or even a book cover. In this show, Judith Briles deep-dives into branding. -What is branding and why should you care? -What steps should an author take to brand? -Can an author have more than one brand? Those questions and much more will be covered throughout the hour. Don't miss it! Joining Dr. Judith Briles is Lo...

What author doesn't want fans ... superfans ... that wait for every new item you create? Books, Products ... you name it. When they hear that you have something "new" out, they are first in line to get your latest. Today's AuthorU-Your Guide to Book Publishing is all about creating the Super Reader and finding the SuperFan. You will get tricks and tips that will soar your marketing exposure and buys. What are Super Readers and Superfans, and why do you want them? How many Superfans do you need? ...

Should a book be edited? A: Does it get cold in Alaska? What kind of editing should a book have? A: How many fingers do you have? How much does editing cost? A: What type of editing do you need? When should a book be edited? A: When would you like to have your work some together? Today's show take-aways include: 1. The importance of clarity in one's writing 2. Make it flow 3. The basics: spelling, grammar, punctuation, subject-verb agreement, etc. 4. Keeping the reader's attention. Write for the...