Episodes

Oct. 4, 2012

Book Selling to Major Companies, Including Walmart 10-04-2012

Don't Leave Corporations and Other Non-Book Retailers Out of Your Book Marketing! Is your book done? Are you still writing? Or are you in layout, now thinking of marketing it? Your marketing will be 90% of your energy ... and your success... maybe 100% of the success! And it's work... Today's program is all about resources and ideas that are out of the ordinary. Brian Jud is an expert in selling any type of book outside of a bookstore. *How to ID prospects for buying your book. *How to get the m...
Sept. 27, 2012

Calling All Fiction Writers and Authors! 09-27-2012

Calling All Fiction Writers and Authors! Have you ever wondered how a best-selling author picks his topics? How do you? In today's show, we will explore topics, research, interviewing, courtrooms and how to put together a real page-turner of a book. Joing Judith will be Harry MacLean, NY Times best selling author of several books, including In Broad Daylight. Harry will reveal: How he picks topics How to get people to talk to you about it and the subject. How to deep dive into records. How long ...
Sept. 20, 2012

Secret Sauce to Authors' Goals & Success 09-20-2012

What is the Execution Gap ... and how does it apply to authors? Set the Goals TODAY to get your book done ... to launch it ... to soar it to an amazing success! Gary Ryan Blair is known as the Goals Guy. He's a visionary and gifted conceptional thinker. Each year, he launches his 100 Day Challenge to kickstart and take you to the stratesphere in success ... however your magic wand has identified it to be ... for you, and for your book. He uses a non-nonsense, highly focused and disciplined appro...
Sept. 13, 2012

How to Slice and Dice Your Book and Create Many Products to Sell! Show 9-13-2012

How would you like to create a gazillion books and products without reinventing the original one ... just a tweak and a morphing here and there? You can ... and Your Guide to Book Publishing will reveal how! Discover how to more quickly and easily leverage your Book and other written content. Our guest today is Jeff Davidson --who doesn't like to write! Yet he is highly prolific: he has written 59 mainstream books that have been translated an aggregate 141 times, 32 ghost books, 260 ebooks, and ...
Sept. 6, 2012

Repurposing Your Book and Finding it's Sweet Spot 09-06-2012

Joel Friedlander, The Bookman, returns to Your Guide to Book Publishing with a variety of ideas on how take a book--any book--and repurpose it in a variety of ways ... it's your book's "sweet spot." You will discover ways to leverage the content from your book and your own expertise to build your online presence and create related products. You will learn: How to make book reviews work. What the #1 thing is to drive traffic to your book. How to create multiple products from your book. How to tur...
Aug. 30, 2012

eCreating the Author & Book Informational Empire 08-30-2012

Set the Goals TODAY to get your book done ... to launch it ... so soar it to success! Gary Ryan Blair is known as the Goals Guy. He's a visionar and gift ed conceptional thinker. He uses a non-nonsense, highly focused and disciplined approach to transform results for peole all over the world. Over 60 percent of the Fortune 500 use his products and services to maintain a competitieve edge. Why not you? 1. How to morph your book into a series of properties. 2. How to get your book to stand above t...
Aug. 22, 2012

Get Reporters to Call Your Now! 08-22-2012

Get Reporters to Call YOU! USA Today called Dan Janal “a true cyberspace pioneer.”Pioneer PR pro Dan Janal will reveal inside tips on authors need to know when it comes to PR. Should you or shouldn't you? You'll learn: 1. The easy steps to become a media superstar overnight - even if you have no media experience and/or a brand new book. 2. How you can be the next “go to” expert the media calls. 3. The science behind press releases and why you must master them. 4. Why you don’t need “news” to hav...
Aug. 16, 2012

Getting Endorsements & Virtual Book Blog Tours 08-16-2012

Back again is master book publicist Stephanie Barko to reveal inside tips on Book Blog Tours and getting the best, and right, Endorsements for your book. -Do Endorsements sell books? -4 steps authors should take to get them. -How do Book Blog Tours work? -What are the critical components needed for a Book Blog Tour? -3 steps to take to make your Book Blog tour exceed your expectations. Join Dr. Judith Briles and her special guest, book publicist Stephanie Barko this Thursday onYour Guide to Book...
Aug. 9, 2012

More Great Apps and Gadgets for Authors & Publishing Aug 9, 2012

More Author and Book Apps to Rock Your Publishing World Back again is the Author's Nerdy Best Friend. Today on Your Guide to Book Publishing, listen (and join in on the conversation!) with Dr. Judith Briles and her guest Beth Ziesenis on all the nifty and free (or very cheap) apps to use to make your life as an author rock and roll—there's lots of them. Beth is the author of Upgrade to Free: The Best Free & Low-Cost Online Tools and Apps. You will discover that she will be your favorite nerdy be...
Aug. 2, 2012

Book Fulfillment Strategies 08-02-2012

Authors NEED a Book Fulfillment Partner Having a book fulfillment relationship isn't just for the heavy book sellers. Any author who has a book, who has a mission, who wants to get the word out about their book, ideas and marketing ... needs it. Find out the tricks and hot tips to maximize your book sales experience. Everyone publishing a book is at a different stage. Do you ship your own books, or do you get help? Questions you should be asking include: -How does fulfillment work? -Is book fulf...
July 26, 2012

LinkedIn for Authors 07-26-2012

Show July 26th ... Authors NEED Social Media ... and that Includes LinkedIn. Contrary to popular belief, LinkedIn is just not for business. Any author who has a book, who has a mission, who wants to get the word out about their book, ideas and marketing ... needs it. Find out the tricks and hot tips to maximize your book promo with LinkedIn. Everyone using Social Media is at a different stage. You may be brand new to the space or you may be using it every day. Questions you should be asking incl...
July 19, 2012

Books and Speaking Are Like Peanut Butter & Jelly 07-19-2012

Books and Speaking Are Like Peanut Butter & Jelly Whether you are an author, speaker, expert, consultant, coach or entrepreneur speaking is one of the fastest ways to more business and credibility. Speaking is a business it establishes your expertise, while marketing you at the same time and lifts your business or service to the next level. And SELLS LOTS of BOOKS! Here are a few items that we are going to share with you and yes we will answer your questions. Bring them on. UNDERSTAND why speaki...
July 12, 2012

Publishing Secrets from a NY Insider 07-12-2012

Publishing Secrets from a NY Insider Show 7-12-12 -What makes a NY Times bestseller? -What are the best months to launch your book? -How can you get the local bookstore (or any bookstore) to become your best cheerleader? -Why does a publishing house say "yea" or "nay" to an author? -How does an author get create a blog tour and get the support of the mega blogs? and so much more! Cindy Ratzlaff is a passionate brand evangelist, buzz marketer, social media strategist, author and experienced publi...
July 2, 2012

Using a Virtual Assistant for Authors 07-02-2012

At some point, authors need help. When is it time to bring in someone else? Do you need them physically in the office or can they do your work remotely? All that and lots more as Judith Briles interviews Kelly Johnson, principal in Cornerstone Virtual Assistants. 1. How can working with a Virtual Assistant be an asset for my business? 2. What are some projects a Virtual Assistant may manage for me, especially related to getting my book completed and printed? 3. What are some key factors to under...
June 28, 2012

Social Media Publicity Tips 06-28-2012

Are you thinking of promoting your book? Would you like to be successful? Do you know what it costs? Discover online book review sites. Do you know what traditional publicists are all over Twitter? Do you know who you need in your social media tool kit to make it happen? Do you know what doesnt' work? Do you know where your book sales will come from? Would you like to? Have you lost your email address on Facebook account? Here's how to get it back. Savvy strategies on creating a successful conte...
June 21, 2012

Dollars, Cents and Sense of Publishing 06-21-2012

July 21, 2012 The Dollars, Cents and Sense of Publishing -Are you thinking of publishing? -Would you like to be successful? -Do you know what it costs? -Do you know who you need in your Publishing Village to make it happen? -Do you know who to avoid? -Do you know where your book sales will come from? -Would you like to? Judith Briles has published 30 books under her own name. She's helped write and been the Book Shepherd to hundreds of others and spoken to thousands of authors-to-be. She will sh...
June 14, 2012

Printing Books Overseas 06-14-2012

Join Judith Briles and her guest Mike Daniels will show you the dos and don'ts when it comes to printing overseas. Learn: What are the pros and cons of printing overseas; Why would an author or publisher look to manufacturer a book in Asia? What can Asian printers do that a U.S. and/or Canadian printer cant'? What is involved with U.S. Customs and delivery when overseas shipping happens? What types of books are Asian manufacturers best known for? Mike Daniels is the Great Plains territory Manage...
June 7, 2012

Creating a Rock Star Author Bio 6-7-2012

Join Judith Briles and her guest Nancy Juetten will teach how to get seen, heard, celebrated, and COMPEN$ATED for their expert status. Why do authors struggle with writing their own stories for self promotion? What are some of the biggest mistakes authors make when writing their bios? What is the five-point system that makes telling a better story a whole lot easier? What kinds of successes can your story well? How can we share our story to get seen, heard, celebrated and compensated? Nancy “Bro...
May 31, 2012

Facebook & Pinterest with the BookGal 05-31-2012

1 Maximize Facebook and Pinterest 2 Hot Tips for using Pinterest 3 Drive more traffic to your website and social media platforms 4 how to use google analytics All on Your Guide to Book Publishing podcast/iTunes with host Judith Briles
May 21, 2012

Amazon ebook Strategies and Building Momentum 05-21-2012

Create Momentum for Your Book Today Do you have a book? An eBook or a pBook? want to make money? Get recognition and creditiblity? Would you like to know how to maximize results via Amazon? All this and much more on Your Guide to Book Publishing with Dr. Judith Briles. You will learn: How to start monetizing your book How to see the next wave in your publishing strategy How to create a blitz of activity in Kindle sales How to get subscribers ... and much more Daniel Hall will guest on Your Guide...
May 17, 2012

Morph Your Blog into a Book 05-17-2012

Morph Your Blog into a Book Do you have a blog? Would you like to make it a book? How about turning your idea into a tangible book idea? All this and much more on Your Guide to Book Publishing with Dr. Judith Briles. You will learn: How to Turn Your Blog Into a Book How to Turn Your Book Idea Into a Marketable Book How to Come Up with a Marketable Title for Your Book How to Create an Outline for Your Nonfiction Book How to Create a Strategic Writing Plan and (Really!) Finish Your Book Susan Daff...
May 10, 2012

Sell Your Books by the Truckload Show 05-10-2012

Want new ways to sell your books? How about truckloads? Have you tried a trade show? Want to learn the inside tricks? How about negotiating a bulk or big sale? All that and more on Your Guide to Book Publishing . Meet Brian Jud. autor of Make Money Selly Your Books and Beyond the Bookstore--he has negotiate more big deals for authors and found ways to be seen and heard at trade shows. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About...
May 3, 2012

Writing Strategies Dos and Don'ts Show 05-03-2012

The great writers work on their writing. Too many authors think that all they need to do is write and a book pops out. Wrong. Good writing takes practice--lots of it. Meet Anne Randolph--she is the author's writing coach and muse. Creator of Kitchen Table Writing, she guides writers and authors through exercises that take their writing to another level. Learn the Rules of Writing; the power of timed writing; what the heart of writing is all about. Anne will introduce the listener to "fresh writi...
April 26, 2012

Using Mobile Marketing to Sell Your Books 04-26-2012

What's Mobile Marketing? Can it really help an author? Can it sell books? How do you create contests using your phone? Get hot tips on marketing using your "other computer". If authors have books that will be available in "e" format or are designed for the under 40 age,your other computer--the mobile phone is an asset just waiting to be used for your marketing pleasure. The use of social media is perfect for marketing books, creatingcontests and connecting with your readers. You will learn new t...