Episodes

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Beth Ziesenis, Your Nerdy Best Friend to be her guest. Beth has been on several times, this time she back with the latest and greatest gizmos and gadgets to make the author, writing and publishing life better. Her new book Release Your Inner NERD is out with the latest is aps tech tools and tips to get organized, creative and ahead. -Get critical security tools to protect your data. -Learn the ultimate free download for...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Stephanie Barko, voted the #1 Literary Publicist in America in 2010 and 2011 by the Editors and Preditors. Her savvy insights for what an author needs to do today to get his or her book out there are critical. Stephanie will be speaking in Denver, CO on September 21st, presenting the Author's Promtional Panorama ... don't miss it. Info is on the website, www.AuthorU.org. -How interviews can cross-promote your book. -How...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books and the vision behind BookMarket.com. We will focus on Internet Book Marketing strategies and what authors need to--must do--to support their books. -Relationship marketing is at the core of book success. -How interviews can cross-promote your book. -Why links will keep your book going and going. -Tips on how to get the high traffic bloggers to cheer for you. -As alw...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Ira Blacker, the primary blogger for Printing By Design and and founder of Printing Source, Inc. Book marketing and branding strategies, serial blogging to create followers and intrigue with your posts and inside tips to get Google's attention. Learn: -The 5 quick steps to social networking. -What cross-marketing is and how to maximize it to become a rock star author. -All about creating serial blogs. -Why you need to t...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Joel Friedlander, owner of Marin Bookworks, Book Design and Production for Authors and Publishers, to be her guest. Book interiors and layouts are critical to your books success... know the right questions, working with the right designer can make the difference for you and your book. For the DIY, Joel has created a series of contemporary templates for fiction, nonfiction and children's books are easy pocketbook prices....

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Phil Knight, the Director of Sales for Color House Graphics to join here. Book Printing is critical ... know the right questions, working with the right printer can make the difference for you and your book. -What is turnkey printing? -What are the common mistakes that authors make? -How do you ask for a quote, what information do you need? -When should you use digital and when should you go to offset ... and what is th...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish back to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. this show will be part 2 of last week's show. -new plug-ins to use on your website to gather a crowd and make your author life easier. -Keywords and Catergories--why they are important to your SEO. -What to do if you mix up your Keywords and Categories. -How do you do SEO ...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. -Developing the salable material for your website. -Why positioning and branding is critical -Writing website copy brings visitors. -Colors that work, and those that don't. -Tabs--how many? -Content ... what you need and what you don't. -Photos and videos ... all yes. Another l...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Robin Colucci to join her. Robin helps other coaches, speakers, and consultants write books to increase their income and impact and become credible experts. Her clients have been published by Random House, Doubleday, J. Wiley & Sons, Hay House, and others, many of which won awards or became bestsellers. We will probe into: -Developing the salable concept. -Why book content and quality still count. -Writing a book provid...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Casey Demcak to join her. Casey owns Casey Demchak Copywriting Services, where he takes care of iller copy for back covers, one sheets, landing pages, media realeases ... anything that needs a sales/marketing pitch to it. He works with authors, solo entrepreneurs, and small business people. You don't want to miss this one! His website is www.CaseyDemchak.com We probed into: -Why a landing page for your book and the key ...

Social media is overwhelming. By learning some tricks of the cyberworld; when to engage outside help and how to manage it, you'll find that your voice will be one that your readers AND the search engines will listen to. Melody Jones joins Dr. Judith Briles on Author U - Your Guide to Book Pulishing. Melody owns Social Media Management Services, where she takes care of the day-to-day so you don’t have to. She works with authors, solo entrepreneurs, and small business people. Services include soci...

Do you know what the key factor of creating a website that rocks and why you should care? Do you know why branding is critical? Would you like to learn what NOT TO DO and WHAT TO DO to engage visitors, turn them into fans and support you and your book? You will after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Webmaster, Illustrator and Graphic Recorder Shannon Parish joins in for the hour to talk websites, branding author engagement and how it all integrates the s...

Would you like to know how to work with an Indie Bookstore? How about setting up terrific book signings? Those and other questions about POD, the EBM--Espresso Book Machine Today, on Your Guide to Book Publishing with Dr. Judith Briles, John Zeck joins in for the hour to talk indie bookstores, POD and the EBM--Espresso Book Machine and how it integrates the success and influence factors or an author and his or her book. You will learn: What, exactly is an Espresso Book Machine? What are the best...

Do you know what the key factor of Klout is and why you should care? Do you know how Klout has morphed over the past year? How about the interior? Would you like to learn some true insider tips on how to maximize your influence factors within the social media world? You will after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Terry Brock joins in for the hour to talk technology, social media and how it integrates the success and influence factors or an author and his...

Do you know how to create a dialogue that grabs the reader? How to create a story line that ebbs and flows? How to weave a sensual tapestry for the reader? Today, on Your Guide to Book Publishing with Dr. Judith Briles, Lisa Alpine, author of Exotic Life: Laughing Rivers, Dancing drums, Tangled Hearts joins in for the hour to identify what works in the creation of your story; the styles, the dialogue, how to interject humor; take advantage of news, history and quirky events. -You learn why a mov...

Do you know how critical your cover design is for your book? How about the interior? Have you settled for just "good enough"? Have you ever had to make an excuse as to how your book looks, or feels? You won't after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Nick Zelinger joins in for the hour to identify what works and doesn't in the book and cover design worlds. -What the key components of a great book cover is all about. -How to create a visual picnic for the bo...

What does Judith Briles know about authors, platforms, publishing and creating a GamePlan for your book? A lot! Today, on Your Guide to Book Publishing with Dr. Judith Briles, she will reveal insider strategies that authors can used today on IDing their market; marketing to their market and how to avoid the Rush to Publish Syndrome. You will learn about: -What the key components of a Book and Author GamePlan are. -How to create a GamePlan that will support your marketing. -Key components of Auth...

What does Amy Collins know about authors, publishing and distribution? A lot! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Amy reveals insider strategies that authors can used today on IDing their market; marketing to their market and how to avoid the Rush to Publish Syndrome. You will learn about: -What publishing strategies work best for ebooks. -How to really mirror your competition and bypass them in your marketing strategy. -3 steps to propel your book marketing success. ...

Writing, researching and publishing a book has expenses tied to it.,, and tax consequences. Do you know which are tax deductible, and which are not? Do you know which type of business strategy you should use to best protect you, and your publishing? Do you know how to set up your bookkeeping? Those questions and much more will be answered with Judith's guest Carol Topp, CPA, who specializes in working with authors and writers.

What does Susan RoAne, author of How to Work a Room, Face to Face and several other best selling books have to do with you and selling lots of books? One word: Everything! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Susan reveals what is working with taditional publishing of books today, what's not, and what the latest strategies are for an author to create book success. You will learn about: -What publishing strategies work best and with which genres. -Creating a best-seller...

What does Penny Sansevieri, author of Red Hot Internet Publicity, have to do with you and selling lots of books? One word: Everything! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Penny reveals what is working with marketing books online today, what's not, and what the latest strategies are for an author to create book success. You will learn about: -What Internet strategies work best with which genres. -What are the best platforms to use to market specific books. -How to crea...

Blogging is one of the key strategists to soar your book success and your personal success as the "go to" person in your area of expertise. Judith's guest is Joel Friedlander, The Book Designer who just happens to have over 55,000 followers on his blog. Starting just a few years ago ... he's build it with Content, Consistency, Commitment and no Crap. Learn what he did; how he did it; and the many ways he's been able to re-purpose ideas from it. Joel is the author of The Self Publishers Manual. A...

Do you have a book? Are you writing one? Do you know how to market it, really market it with social media? Today's show is focusing on the latest and greatest on Twitter and LinkedIN. Judith's Guests are Mike O’Neil & Lori Ruff are The LinkedIn Rockstars™, both are on “Forbes Top 50 Social Media Power Influencers”, the Global Top 50 on LinkedIn, and have received numerous recognition for social media, blogging, marketing, etc. They’ve wowed audiences since 2006. Published authors, radio hosts an...

Author and Book Platforms are the buzz. This edition of Your Guide to Book Publishing addresses a variety of questions, including: -What are the most common mistakes the authors consistently make? -What steps should authors do to market their books? -What off the wall marketing ideas get the media's attention? -What is the tell-tale test if you have the right title? -Can a self-published really sell 3,000,000 books? About Judith's guest s Greg Godek, an author who personally created a Platform, ...