Episodes

Education, Empowerment, Ecosystems: Stacie Phyo’s ASEAN Startup Path
May 15, 2026

Education, Empowerment, Ecosystems: Stacie Phyo’s ASEAN Startup Path

Stacie Phyo, the CEO of Tutearn from Myanmar, shares how she bootstrapped three interconnected ventures—Pace Forward, Tutearn and Women4Women—driven by one simple belief: solve your own problem, then scale with customer-led t...
The Chapters of Fulfillment Through 80/20 and Photography Business
May 8, 2026

The Chapters of Fulfillment Through 80/20 and Photography Business

In this episode, Malaysian entrepreneur and photographer Tan Chi Yin shares her journey from a production background to building Chapters, a Malaysia-based photography and videography business. She reveals how visibility, pur...
Building An Asian Travel Platform: Residency, Mentorship and Human-Centered Travel Writing
May 1, 2026

Building An Asian Travel Platform: Residency, Mentorship and Human-Centered Travel Writing

In this episode, Krista speaks to Singaporean entrepreneur, Audrey Phoon who is also co-founder and editor-in-chief of Eastside.asia where they discuss building a regional storytelling platform rooted in Asian authenticity an...
Building A For Asian, By Asian Travel Platform: Residency, Mentorship and Human-Centered Travel Writing with Audrey Phoon
May 1, 2026

Building A For Asian, By Asian Travel Platform: Residency, Mentorship and Human-Centered Travel Writing with Audrey Phoon

In this episode, Krista speaks to Singaporean entrepreneur, Audrey Phoon who is the co-founder and editor-in-chief of Eastside.asia where they discuss building a regional travel storytelling platform rooted in Asian authentic...
Anissa Safia: From Stroke to Storytelling with Purpose
April 23, 2026

Anissa Safia: From Stroke to Storytelling with Purpose

This week, I speak to Anissa Safia, Kuala Lumpur-based author and entrepreneur, who shares how a life-altering stroke redirected her path from corporate communications to self-publishing. She explains her market-driven, under...
Marinel de Jesus, Empowering Porters and Women Guides Across Asia
April 17, 2026

Marinel de Jesus, Empowering Porters and Women Guides Across Asia

In this episode, Krista talks with Marinel de Jesus , a former Washington DC-based prosecutor who became a global mountain nomad and entrepreneur. Marinel is the founder of Brown Gal Trekker LLC & Equity Global Treks / The Po...
Krista Goon: One Step Forward: Building a Community of Asian Women Entrepreneurs
April 9, 2026

Krista Goon: One Step Forward: Building a Community of Asian Women Entrepreneurs

In this short, solo season opener for Season 11, I share with you my thoughts about the evolving mission of Womenpreneur Asia. I realize that the podcast has transformed into a broader media platform that elevates Asian women...
BTS Episode 11: Halfway through the 30 Day Visibility Challenge
Dec. 16, 2025

BTS Episode 11: Halfway through the 30 Day Visibility Challenge

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, follow up from episode 10 where they discussed their starting a 30 day visibility challenge which they ran throughout September 202...
BTS Episode 10: The 30 Day Visibility Challenge
Dec. 16, 2025

BTS Episode 10: The 30 Day Visibility Challenge

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss a fun challenge they created and ran throughout September 2025. This was a visibility challenge designed to support anyone ...
BTS Episode 9: Weekly Cadence | Fuelling our Focus, Discipline and Delivery
Dec. 16, 2025

BTS Episode 9: Weekly Cadence | Fuelling our Focus, Discipline and Delivery

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: staying flexible but ensuring a weekly cadence to get things done having difficult conversations and remaining independent...
BTS Episode 8: Bet on You
Oct. 31, 2025

BTS Episode 8: Bet on You

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: why it's so important for you to build your visibility cohesive storytelling --- why this matters how experience and takin...
Xiao-Ly Koh, Chef & Founder of Xiaobycrustz, Malaysia
Oct. 31, 2025

Xiao-Ly Koh, Chef & Founder of Xiaobycrustz, Malaysia

Xiao-Ly Koh , chef and founder of Xiao by Crutz patisserie in Petaling Jaya takes us behind the scenes of building a 14-year pastry career in Malaysia. From early online sales on Facebook to a flagship store, she explains her...
BTS Episode 7 The Message and the Medium
Oct. 24, 2025

BTS Episode 7 The Message and the Medium

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: what makes people generally uncomfortable about marketing what if you're not promoting yourself but advocating for an idea...
Krista Goon, Host of Womenpreneur Asia, Malaysia
Oct. 24, 2025

Krista Goon, Host of Womenpreneur Asia, Malaysia

In this quick solo episode, Krista Goon , host and creator of Womenpreneur Asia, redefines leadership through a personal lens —arguing that leadership often looks different from the front of the room and that followership can...
BTS Episode 6 With You, Every Step
Oct. 22, 2025

BTS Episode 6 With You, Every Step

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: exactly who this program is designed for the importance of showing up as themselves and what that means addressing the fea...
BTS Episode 5 Facing Friction, Facing Fears
Oct. 19, 2025

BTS Episode 5 Facing Friction, Facing Fears

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: some of the fears that held them back in their early years dealing with "it's already been said..." and "everyone seems to...
BTS Episode 4 The Sprint Unpacked
Oct. 17, 2025

BTS Episode 4 The Sprint Unpacked

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: a week-by-week account of what the program looks like what participants can get out of the program how much time you need ...
BTS Episode 3  Inside the Transformation Toolkit
Oct. 17, 2025

BTS Episode 3 Inside the Transformation Toolkit

In this behind-the-scenes (BTS) episode, the program creators, Krista Goon and Rowena Morais, discuss: the tools used to develop this program why they started with an online form, a landing page and YouTube developing a behin...
Sonam Ludhani, Revenue Operations, TONOMUS (NEOM), Dubai
Oct. 17, 2025

Sonam Ludhani, Revenue Operations, TONOMUS (NEOM), Dubai

In this episode, I speak to Sonam Ludhani , a Dubai‑based revenue operations (rev ops) and AI strategist — who explains how to make every dollar count for small to mid‑sized businesses. From pivoting from supply chain to GTM ...
Beby Kale Lena,  Owner, bebykl, Indonesia
Oct. 9, 2025

Beby Kale Lena, Owner, bebykl, Indonesia

What if your biggest insecurity could become the foundation of a business that changes lives? In this episode of Womenpreneur Asia , I sit down with Beby Kale Lena , an Indonesian entrepreneur who lives in Bali who turned her...
Danya Adriana Feri, Visual Artist, Malaysia
Oct. 3, 2025

Danya Adriana Feri, Visual Artist, Malaysia

Painting Bold Futures: How 17-Year-Old Danya Adriana Feri Is Redefining Malaysian Art At just 17 years old, Danya Adriana Feri who is from Malaysia has already turned her passion for painting into a thriving art business. Fro...
Marie Tuason, CEO, Adrenaline Marketers, The Philippines
Sept. 26, 2025

Marie Tuason, CEO, Adrenaline Marketers, The Philippines

From biomedical engineer to wellness entrepreneur, Marie Tuason has reinvented herself through burnout, bold choices and a passion for health. In this episode of Womenpreneur Asia , Marie shares her journey from interning in ...
Gabriella Yan, Founder of TRAppe , Singapore
Sept. 18, 2025

Gabriella Yan, Founder of TRAppe , Singapore

In this episode, Krista sits down with Gabriella or Gabby Yan, a hospitality industry insider turned startup founder to discuss her journey from luxury hotel marketing to founding TRAppe - a platform dedicated to making susta...
Rahel Podobsky-Stucki, Founder & CEO of BANTAYnet, Philippines
Sept. 12, 2025

Rahel Podobsky-Stucki, Founder & CEO of BANTAYnet, Philippines

What if the path to your true calling isn't a straight line, but a winding journey across countries, cultures, and careers? For Rahel Podobsky-Stucki , embracing her Swiss-Filipino heritage became the key to unlocking her pur...